Hungary

Hungary is a landlocked country in Central Europe, bordered by Austria, Slovakia, Ukraine, Romania, Serbia, Croatia and Slovenia. Budapest, situated on the Danube, is the country's political, economic and financial center. In 2025, Hungary's GDP amounted to approximately EUR 219 billion.

Since its transition to a market economy, foreign investment has played a defining role in shaping Hungary's industrial landscape. Automotive manufacturing has become one of the country's economic pillars, with Audi, Mercedes-Benz, Suzuki and BMW operating major production sites. Automotive production has traditionally been concentrated in northwestern and central Hungary, while recent investment in electric vehicles and batteries has extended the industry to the east and south of the country. In recent years, large-scale Asian investment in electric vehicles and batteries, including projects by Samsung SDI, SK On and CATL as well as BYD's first European passenger car plant, has made Hungary a key location in Europe's e-mobility supply chain, linking its established German industrial base with growing Asian investment.

This transformation is increasingly extending beyond production itself. Electronics, ICT, pharmaceuticals and business services have developed alongside manufacturing, while investment in research and development, engineering and other high-value-added activities is gaining momentum. Budapest is also strengthening its role as a regional center for business services and innovation.
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